StartupTech Inc had basic cloud identity setup with Google Workspace and AWS IAM, but lacked comprehensive security controls. As they grew, they needed enterprise-grade identity security to win larger contracts and achieve compliance.
- Basic cloud identity setup lacking advanced controls
- No unified visibility across Google Workspace and AWS
- Growing compliance requirements from enterprise clients
- Limited security team resources for complex implementations
- Need to demonstrate enterprise-level security maturity
Gartner's Magic Quadrant for Cloud Identity highlights that SMEs need scalable identity solutions to compete with larger enterprises.